Switching from BoomTown to Sierra Interactive

Quick Start Guide to Sierra

Getting started with Sierra Interactive can be exciting, yet understanding the specific terms we use might initially seem challenging, especially if you're transitioning from Boomtown. To ease this transition, we've created a helpful "translator" below. This guide will help you match Boomtown's terminology with Sierra's, making it simpler for you to navigate our platform. Plus, we've linked Sierra definitions to short tutorial videos, providing you with quick, in-depth insights right when you need them.

Adopt Sierra Daily

Embrace Sierra  in your daily routine and unlock the door to unparalleled organic lead generation and conversion success. With Sierra at the heart of your operations, you're not just adopting a platform; you're integrating a comprehensive suite of tools designed to amplify your online presence, attract high-quality leads, and streamline your lead nurturing processes. Sierra's advanced IDX websites and CRM features are engineered to enhance your SEO efforts, ensuring your listings gain maximum visibility and attract leads naturally. By making Sierra an integral part of your daily practice, you'll not only save time through automation but also increase your lead conversion rates, transforming potential leads into loyal clients more efficiently. Start leveraging Sierra Interactive today to revolutionize your lead generation strategy and see a tangible increase in your real estate success.

Tips for Maximizing Sierra

1. Leverage Action Plans: Utilize Action Plans to automate workflows and lead nurturing campaigns efficiently.
2. Use Custom Fields and Templates: Use Contact Templates and Merge Fields to capture unique lead information and tailor your communication.
3. Create a workflow: Customize workflows and standardize lead management with your team using Lead Statuses, Lead Tags, Smart Filters, and Automations.
4. Explore Lead Routing: Implement rule-based lead routing to ensure leads are assigned to the correct agents.
5. Utilize IDX Integration: Maximize E-alerts and Market Updates to provide clients with real-time property updates and data.
6. Adopt Advanced Reporting: Integrate your site with Google Analytics to use advanced reporting tools to gain insights into lead generation and conversion rates.